Control who sees a bundle

You can decide which shoppers a bundle is for. This lets you run different offers for different audiences.

Eligibility options

A bundle can target:

• All customers, the default, where everyone who visits the product page sees the offer.
• Specific customers, so only the customers you choose see it.
• Specific markets, so the offer shows only in the regions you select.

How eligibility is applied

Shopify works out who the visitor is and which market they are in, and BigBox shows the offer only when they match the bundle’s rules. The reward then applies at checkout for eligible shoppers.

Eligibility and conflicts

Eligibility is also how BigBox keeps offers from colliding. Two bundles can target the same product as long as their audiences do not overlap. For example, one bundle for a specific market and another for everyone else. If two active bundles would target the same product and the same audience, only one can be active. See limitations and things to know.

Tip

Use market targeting to run a region-specific promotion, or customer targeting to reward a particular group such as wholesale buyers.